ABOUT us

At Life On Purpose Coaching, we help high-achievers who’ve outgrown their current chapter gain clarity on what’s next—and move forward with confidence and aligned action.

Through our coaching and frameworks we help clients break the patterns keeping them stuck, reconnect with what they truly want, and step into their next chapter with clarity and self-trust.

Our vision is to create a world where high-achievers don’t stay stuck in lives they’ve outgrown—but have the clarity and courage to pursue what truly aligns with who they are becoming— so they can live with purpose and inspire others to believe in what’s possible for them.

Diana's Story

On paper, Diana Ordonez’s life once looked exactly how she thought success was supposed to look.

She had built a thriving career as a Product Management Director, was married to the love of her life, and had just welcomed their daughter.

But behind the scenes, she was running on empty.

Internally, something felt misaligned.

The constant striving, motherhood, and competing demands— at a pace set my everyone else's expectations— left her drained and questioning whether the version of success she was pursuing was truly sustainable.

Before becoming a coach, Diana spent over a decade in corporate leadership. As a Product Management Director, she spoke at major conferences like WWD, showcasing innovations her team developed under her leadership in the digital imaging technology market. Today, she draws on that same expertise in vision, influence, and communication to help leaders gain clarity and lead with greater impact.

Then life forced her to pause.

After experiencing profound loss, everything came into focus.

What am I really building?
What legacy am I leaving behind?
What actually matters?
And why am I waiting to live the life I want?

That moment changed everything.

Diana realized she could no longer operate in survival mode—chasing goals that no longer aligned, postponing what truly mattered, and pushing through without clarity.

She made the decision to walk away from her corporate career and begin building a life and career rooted in intention, alignment, and purpose.

Diana’s first entrepreneurial venture, InspireMia, was born from her desire to live and lead with intention. The collection of products was designed to inspire and empower people to pursue their biggest dreams. InspireMia continues today, reflecting Diana’s mission of helping others create lives and careers filled with meaning and purpose.

Then, in 2020, she faced unimaginable loss when her husband passed away after a battle with COVID-19.

In one of their final exchanges before he went to the hospital, she had asked him to describe the best of who she was in three words—something she had been encouraged to do by her own coach at the time.

Of all the responses she received, his words—“Love. Courage. Integrity.”—became her anchor.

In her darkest season, those words became the foundation of how she lives, leads, and coaches today.

That experience didn’t just change her life.

It shaped how she coaches.

Her faith has been the through-line of every reinvention — the quiet anchor that made bold action possible.

Diana with her husband, Juan, celebrating their daughter Mia’s 4th birthday. Months later, before passing away from COVID-19, Juan texted Diana three words — “Love. Courage. Integrity.” — to describe her best qualities. Those words became the guiding principles of her life and work, shaping her mission to help leaders build lasting legacies of impact, resilience, and purpose.

What This Means Today

Diana’s journey taught her that real change requires more than strategy and external success.

It requires clarity, self-trust, and alignment with what truly matters.

Today, as a Certified High Performance Coach (CHPC) and Board Certified Coach (BCC) with a Master’s in Industrial-Organizational Psychology, Diana works with high-achievers who find themselves in that same moment: